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# Datasource International <Hennessy@datasourcegroup.com>, 2020
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msgid ""
msgstr ""
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"Last-Translator: Datasource International <Hennessy@datasourcegroup.com>, 2020\n"
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#: ../../marketing_automation.rst:5
msgid "Marketing Automation"
msgstr "营销自动化"

#: ../../marketing_automation/advanced.rst:3
msgid "Advanced"
msgstr "高级"

#: ../../marketing_automation/advanced/understanding_metrics.rst:3
msgid "Understanding Metrics"
msgstr "了解指标"

#: ../../marketing_automation/advanced/understanding_metrics.rst:4
msgid ""
"Metrics are values that help you measure progress and can be a powerful way "
"of linking your employees to goals."
msgstr "指标是帮助你测量进步的值，是为员工设定目标的强大方式。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:9
msgid ""
"When you create a workflow in Odoo, its visual content already shows metrics"
" in a graph form and in numbers."
msgstr "当你在Odoo中创建工作流程后，它的可视化内容已经以图形和数字形式显示为指标。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:10
msgid "Let’s consider the example below:"
msgstr "我们一起看下面的示例："

#: ../../marketing_automation/advanced/understanding_metrics.rst:19
msgid ""
"The *Target* - business object - is *Lead/Opportunity* and was narrowed down"
" to the ones whose *Tag Name* contain the description “Product”, and have an"
" email address set."
msgstr "*目标* - 业务目标 - 是指*线索/商机*，缩小为*标记名称*包含“产品”描述，并已设置电子邮件地址的记录。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:20
msgid "A total number of 20 records match the criteria."
msgstr "共有20条记录符合此标准。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:28
msgid ""
"Out of those 20 records, 25 have become participants, in other words, they "
"have matched the criteria."
msgstr "在这20条记录中，25个已成为参与者，换句话说，他们符合条件。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:36
msgid ""
"Every time the system runs, updating numbers and triggering actions, it will"
" look at the *Target* model and check if new records have been added or "
"modified, keeping the flow up-to-date."
msgstr "每次运行系统、更新数字和触发操作时，它将查看*目标*模式并检查是否添加新记录或修改记录，保持流程最新。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:41
msgid ""
"The filter here is applied to *all* activities. Leads that lose the tag in "
"the meantime will be excluded from later activities."
msgstr "这里的筛选条件适用于*所有*活动。丢失标记的线索将从之后的活动中排除。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:45
msgid ""
"*Records* is a real-time number, therefore while the workflow is running, "
"changes in opportunity records can be made - delete, add, adjustment - "
"updating the number of records, but not changing the number of participants,"
" as the metric *will not* exclude opportunities that have been set as "
"participants before. It will just add new ones. For this reason, the number "
"of *Records* can be different from the number of *Participants*."
msgstr ""
"*记录*是一个实时数字，因此在运行工作流程时，可对商机记录进行更改 - 删除、添加、调整等 - "
"更新记录数量，但不改变参与者人数，因为指标*不会*排除之前被设置为参与者的机会。它只会添加新记录。因此，*记录*数量可能与*参与者*数量不同。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:0
msgid ""
"You can also have filters applied to activities individually, under "
"*Domain*. A useful feature to specify an individual filter that will only be"
" performed if the records satisfied both filters, the activity and its "
"domain one."
msgstr "你也可在*域*下，对活动应用单独的筛选条件。这项功能可用于规定，只有当记录同时满足活动和域两项筛选条件时，才执行该记录。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:0
msgid ""
"Example: for an activity sending an SMS, you could make sure a phone number "
"is set to avoid triggering a SMS that would never be sent and crash."
msgstr "例如：如要某活动发送短信，你可以设置一个电话号码，避免触发绝不会发送且崩溃的短信。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:64
msgid ""
"*Success* is the number of times the searching for participants - that match"
" the filter(s) of that activity - was performed successfully in relation to "
"the total number of participants."
msgstr "*成功*是指相对于参与者总人数，成功执行搜索参与者的次数 - 与该活动的筛选条件匹配。 "

#: ../../marketing_automation/advanced/understanding_metrics.rst:65
msgid ""
"If a participant does not match the conditions, it will be added to "
"*Rejected*."
msgstr "如参与者与条件不匹配，它将被加入*已拒绝*。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:71
msgid ""
"Hovering over the graph, you can see the number of successful and rejected "
"participants, per day, for the last 15 days."
msgstr "将鼠标悬停在图表上，你可以看到每天以及过去15天成功和被拒绝的参与者人数。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:75
msgid ""
"Every time a new record is added to the *Target* model, it will be "
"automatically added to the workflow, and, it will start the workflow from "
"the beginning (parent action)."
msgstr "每次将新记录添加到*目标*模式时，它将自动添加到工作流程中，且将从头开始工作流程（上级操作）。"

#: ../../marketing_automation/advanced/understanding_metrics.rst:79
msgid ":doc:`../overview/automate_actions`"
msgstr ":doc:`../overview/automate_actions`"

#: ../../marketing_automation/advanced/understanding_metrics.rst:80
msgid ":doc:`../overview/segment`"
msgstr ":doc:`../overview/segment`"

#: ../../marketing_automation/advanced/understanding_metrics.rst:81
msgid ":doc:`../overview/test`"
msgstr ":doc:`../overview/test`"

#: ../../marketing_automation/overview.rst:3
msgid "Overview"
msgstr "概述"

#: ../../marketing_automation/overview/automate_actions.rst:3
msgid "Automate Actions and Create a Workflow"
msgstr "自动化操作及创建工作流程"

#: ../../marketing_automation/overview/automate_actions.rst:4
msgid ""
"Automated workflows are a sign that you are building intelligent, data-"
"driven, multifaceted campaigns to enable the delivery of the right message, "
"to the right prospects, at the right time. It also speeds up processes and "
"creates a seamless experience for employees."
msgstr "自动化工作流程是创建智能、数据驱动、多层面营销的标志，可在合适的时机向合适的潜在客户传递合适的信息。它还可加快流程，为员工创造无缝体验。"

#: ../../marketing_automation/overview/automate_actions.rst:9
msgid "Segment and create a campaign"
msgstr "划分并创建营销"

#: ../../marketing_automation/overview/automate_actions.rst:10
msgid "Go to :menuselection:`Campaigns --> Create`."
msgstr "前往 :menuselection:`营销 --> 创建`。"

#: ../../marketing_automation/overview/automate_actions.rst:12
msgid ""
"In the example below, the *Marketing Automation* application is fully "
"integrated with *Contacts*."
msgstr "在以下示例中，*营销自动化*应用程序与*联系人*全面集成。"

#: ../../marketing_automation/overview/automate_actions.rst:14
msgid ""
"But it can also be integrated with other apps like CRM, as long as they are "
"installed in your database."
msgstr "但它也可与CRM等其他应用程序集成，只要你已将这些应用程序安装在数据库中。"

#: ../../marketing_automation/overview/automate_actions.rst:23
msgid ""
"Depending on the criteria, the *target model updates itself* while the "
"campaign is running. That means that every new record that meets the "
"criteria will be added to the workflow."
msgstr "根据设定的标准，在运行营销过程中，*目标模型自行更新*。也就是说， 符合条件的每条新记录都会被加入工作流程。"

#: ../../marketing_automation/overview/automate_actions.rst:25
msgid ""
"Example: a campaign starts for leads that have no salesman assigned. If at "
"some point, those leads get to have a salesman assigned to it, the campaign "
"will stop running."
msgstr "举例：某营销针对未分派销售人员的线索。如果在某一个时点为这些线索分派了销售人员，则营销将停止运行。"

#: ../../marketing_automation/overview/automate_actions.rst:29
msgid "Create a parent activity and start to build a workflow"
msgstr "创建上级活动并开始建立工作流程"

#: ../../marketing_automation/overview/automate_actions.rst:30
msgid "Click on *Add new activity*."
msgstr "点击*添加新活动*。"

#: ../../marketing_automation/overview/automate_actions.rst:37
msgid ""
"*Trigger* is the field to set for the activity to start to de deployed."
msgstr "*触发*字段用于设置开始部署的活动。"

#: ../../marketing_automation/overview/automate_actions.rst:39
msgid ""
"Adopt an *Expiry Duration* if you would like to stop actions from being "
"executed after a certain amount of time and in subsequence to the trigger."
msgstr "如果你想在一定时间后并按触发器顺序停止执行操作，则需设置*有效期*。"

#: ../../marketing_automation/overview/automate_actions.rst:42
msgid ""
"Under *Domain* you can narrow down your target, even more, applying filters "
"for this specific activity."
msgstr "在*域*下，可缩小目标，并为特定活动应用筛选条件。"

#: ../../marketing_automation/overview/automate_actions.rst:47
msgid "Add Child Activities"
msgstr "添加下级活动"

#: ../../marketing_automation/overview/automate_actions.rst:48
msgid ""
"A *child activity* is an action that will take place based on a condition."
msgstr "*下级活动*是指根据条件发生的操作。"

#: ../../marketing_automation/overview/automate_actions.rst:50
msgid ""
"You can either create or add a child activity if on the previous one: the "
"email was opened or not, the email was replied or not, the link was clicked "
"or not, the email bounced back."
msgstr "你可在前一个创建或添加下级活动：是否打开邮件，是否回复邮件，是否点击链接，邮件被退回。"

#: ../../marketing_automation/overview/automate_actions.rst:59
#: ../../marketing_automation/overview/test.rst:53
msgid ":doc:`segment`"
msgstr ":doc:`segment`"

#: ../../marketing_automation/overview/segment.rst:3
msgid "Segment the Database with Filters"
msgstr "用筛选分隔数据库"

#: ../../marketing_automation/overview/segment.rst:4
msgid "Filters let you reach a granular level of detail in your records."
msgstr "筛选能让你更细致了解记录详情。"

#: ../../marketing_automation/overview/segment.rst:7
msgid "How to work with filters"
msgstr "如何使用筛选"

#: ../../marketing_automation/overview/segment.rst:8
msgid ""
"When working with filters, you will see that some of the rules have an arrow"
" button next to it, informing you that the parameter has more variables "
"within it."
msgstr "在使用筛选时，你会发现某些规则旁有箭头，表示该参数内还有更多变量。"

#: ../../marketing_automation/overview/segment.rst:18
msgid ""
"More than one parameter line - *node* (+) - can be added under what is "
"called a *branch* (...)."
msgstr "在*分支*(...)下还可添加多个参数行 -*节点*(+)。"

#: ../../marketing_automation/overview/segment.rst:19
msgid "To exclude a *node* or a *branch*, click on *Delete node* (x)."
msgstr "如要删除*节点*或*分支*，点击*删除节点*(x)。"

#: ../../marketing_automation/overview/segment.rst:27
msgid ""
"Every time a new branch is created, you can choose if you would like the "
"records to match *all* criteria of the upcoming rules, or *any*, meaning one"
" rule or the other."
msgstr "每次创建新分支时，你可选择记录需匹配规则的*所有*条件还是*任意*条件。"

#: ../../marketing_automation/overview/segment.rst:32
msgid "Use cases"
msgstr "用例"

#: ../../marketing_automation/overview/segment.rst:34
msgid ""
"**Scenario**: narrow the target down to new opportunities in the pipeline."
msgstr "**场景**：将目标缩小为管道中的新商机。"

#: ../../marketing_automation/overview/segment.rst:39
msgid "**Scenario**: narrow the target down to suppliers."
msgstr "**场景**：将目标缩小为供应商。"

#: ../../marketing_automation/overview/segment.rst:44
msgid ""
"**Scenario**: narrow the leads down to the ones that contain a certain tag "
"name."
msgstr "**场景**：将线索缩小为包含某个标记名称。"

#: ../../marketing_automation/overview/segment.rst:49
msgid ""
"**Scenario**: narrow the target down to the attendees of a specific event "
"that purchase a specific category of ticket."
msgstr "**场景**：将目标缩小为参加了特定活动且购买特定类型门票的人员。"

#: ../../marketing_automation/overview/segment.rst:55
msgid "**Scenario**: narrow the target down to the employees who have kids."
msgstr "**场景**：将目标缩小为有子女的员工。"

#: ../../marketing_automation/overview/segment.rst:60
msgid ""
"**Scenario**: narrow the target down to records with a helpdesk ticket "
"solved."
msgstr "**场景**：将目标缩小为包含已解决服务台服务单的记录。"

#: ../../marketing_automation/overview/segment.rst:66
#: ../../marketing_automation/overview/test.rst:52
msgid ":doc:`automate_actions`"
msgstr ":doc:`automate_actions`"

#: ../../marketing_automation/overview/test.rst:3
msgid "Launch a Test and Start a Campaign"
msgstr "发起测试并开始营销"

#: ../../marketing_automation/overview/test.rst:4
msgid ""
"Before starting a campaign, launching a test allows you to run the workflow "
"on a test contact and view the sequence of events in action, avoiding "
"mistakes."
msgstr "在开始营销之前，通过测试可对测试联系人运行工作流程，查看活动顺序，避免错误。"

#: ../../marketing_automation/overview/test.rst:8
msgid "Launch a test"
msgstr "发起测试"

#: ../../marketing_automation/overview/test.rst:9
msgid "Click on *Launch a test*."
msgstr "点击*发起测试*。"

#: ../../marketing_automation/overview/test.rst:12
msgid ""
"Once you have selected the test contact, *Run* the parent activity and the "
"subsequent ones as needed. *Run* and *Stop* activities individually. To stop"
" the whole workflow click on *Stop*."
msgstr "在选择测试联系人之后，*运行*上级活动及需要的后续活动。分别*运行*和*停止*活动。如要停止整个工作流程，点击*停止*。"

#: ../../marketing_automation/overview/test.rst:22
msgid ""
"Launching a test does not add data to your metrics with the purpose of not "
"introducing wrong inputs to reports."
msgstr "发起测试不会在你的标准中添加数据，以避免在报告内产生错误输入内容。"

#: ../../marketing_automation/overview/test.rst:27
msgid "Start and stop a workflow"
msgstr "开始和停止工作流程"

#: ../../marketing_automation/overview/test.rst:28
msgid ""
"Click on *Start* to run the workflow, and on *Stop* to interrupt it. The "
"interruption and new start can happen at any moment. The current status will"
" be shown on the status bar."
msgstr "点击*开始*运行工作流程，点击*停止*打断。可随时开始并打断。状态栏将显示当前状态。"

#: ../../marketing_automation/overview/test.rst:38
msgid "Participants and their specific workflow"
msgstr "参与者及其特定的工作流程"

#: ../../marketing_automation/overview/test.rst:39
msgid ""
"*Participants* are all the records that have ever been involved in the "
"campaign."
msgstr "*参与者*是指营销曾涉及的所有记录。"

#: ../../marketing_automation/overview/test.rst:47
msgid ""
"If you click on *Participants* and open a record, you will find the specific"
" activities the record went/are/will go through, as well as when the "
"workflow was triggered to him. If you wish to cancel an activity click on "
"*Cancel*."
msgstr "如果点击*参与者*并打开记录，你会看到该记录过去/现在/未来经历的具体活动，以及触发该工作流程的时间。如需取消某活动，点击*取消*。"