documentation/ecommerce/maximizing_revenue/upselling.rst

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How to sell pricier product alternatives (upselling)
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In order to maximize your revenue, suggesting pricier alternative products is
strongly advised for basic items. That way, your customer will spend more time
browsing your catalog.
.. image:: ./media/upsell_web.png
:align: center
To do so:
* Select such *Alternative Products* in the *Sales* tab of the product detail form.
3 alternatives are fine! Don't publish too many otherwise your customers will be confused.
.. image:: ./media/upsell.png
:align: center
* Turn on *Alternative Products* from the *Customize* menu of the product web page.
.. image:: ./media/upsell_publish.png
:align: center