37 lines
1.5 KiB
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37 lines
1.5 KiB
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===========================================
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Connecting to my Marketplace with Campaigns
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===========================================
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Whether your goal is to sell a new product, explain the value of your services or advertise your
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event, a campaign helps you to connect with your marketplace. They normally involve multiple
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channels, so it is fundamental to have a solution with which you can plan, execute, track, and
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analyze your content.
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Go to :menuselection:`Social Marketing --> Campaigns --> Create`.
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.. image:: media/create_campaign.png
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:align: center
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:alt: Click on create to start a campaign in Odoo Social Marketing
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As you create content, tabs for that specific channel are shown. The overview of the campaign
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displays global metrics such as:
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- *Revenue*: number of users who, from a link in your content, finished a transaction (paid).
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- *Quotations*: number of users who, from a link in your content, have started but not finished a
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transaction (did not pay).
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- *Leads*: users who have filled out your contact form, from a link in your content.
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.. important::
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To be able to *Send New Mailing*, make sure the feature is enabled in the *Email Marketing*
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application, under :menuselection:`Email Marketing --> Configuration --> Settings`.
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To be able to *Send SMS*, the *SMS Marketing* application must be installed on your database.
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.. note::
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*Social Marketing* works integrated with other applications such as *Sales*,
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*Invoicing*, *CRM* and *Website*.
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.. seealso::
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- :doc:`./push_notifications`
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- :doc:`./manage_social`
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