documentation/content/applications/sales/crm/acquire_leads/generate_from_website.rst
Antoine Vandevenne (anv) e3fee2cf46 [REF][MOV] documentation apocalypse
Prior to this commit, the Odoo documentation was mainly split between
two repositories: odoo/odoo/doc and odoo/documentation-user. Some bits
of documentation were also hosted elsewhere (e.g., wiki, upgrade, ...).
This was causing several problems among which:
  - The theme, config, Makefile, and similar technical resources had to
    be duplicated. This resulted in inconsistent layout, features, and
    build environments from one documentation to another.
  - Some pages did not fit either documentation as they were relevant
    for both users and developers. Some were relevant to neither of the
    two (e.g., DB management).
  - Cross-doc references had to be absolute links and they broke often.
  - Merging large image files in the developer documentation would bloat
    the odoo/odoo repository. Some contributions had to be lightened to
    avoid merging too many images (e.g., Odoo development tutorials).
  - Long-time contributors to the user documentation were chilly about
    going through the merging process of the developer documentation
    because of the runbot, mergebot, `odoo-dev` repository, etc.
  - Some contributors would look for the developer documentation in the
    `odoo/documentation-user` repository.
  - Community issues about the user documentation were submitted on the
    `odoo/odoo` repository and vice-versa.

Merging all documentations in one repository will allow us to have one
place, one theme, one work process, and one set of tools (build
environment, ...) for all of the Odoo docs.

As this is a good opportunity to revamp the layout of the documentation,
a brand new theme replaces the old one. It features a new way to
navigate the documentation, centered on the idea of always letting the
reader know what is the context (enclosing section, child pages, page
structure ...) of the page they are reading. The previous theme would
quickly confuse readers as they navigated the documentation and followed
cross-application links.

The chance is also taken to get rid of all the technical dangling parts,
performance issues, and left-overs. Except for some page-specific JS
scripts, the Odoo theme Sphinx extension is re-written from scratch
based on the latest Sphinx release to benefit from the improvements and
ease future contributions.

task-2351938
task-2352371
task-2205684
task-2352544

Closes #945
2021-05-04 15:44:00 +02:00

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2.5 KiB
ReStructuredText

===========================================================
Generate leads/opportunities from your website contact page
===========================================================
Automating the lead/opportunity generation will considerably improve
your efficiency. Any visitor using the contact form on your website will
create a lead/opportunity in the pipeline.
Use the contact us on your website
==================================
You should first go to your website app.
|image0|\ |image1|
With the CRM app installed, you benefit from a ready-to-use contact form
on your Odoo website that will generate leads/opportunities
automatically.
.. image:: media/generate_from_website03.png
:align: center
To change to a specific sales channel, go to :menuselection:`Website
--> Configuration --> Settings` under *Communication* you will find the
Contact Form info and where to change the *Sales Channel* or
*Salesperson*.
.. image:: media/generate_from_website04.png
:align: center
Create a custom contact form
============================
You may want to know more from your visitor when they use the contact form to
you will need to build a custom contact form on your
website. These contact forms can generate multiple types of records in
the system (emails, leads/opportunities, project tasks, helpdesk
tickets, etc.)
Configuration
=============
You will need to install the free *Form Builder* module, only
available in Odoo Enterprise.
.. image:: media/generate_from_website05.png
:align: center
Create a custom contact form
----------------------------
First, go to the page where you want to put your contact form. In edit mode, drag
the form builder onto the page, and you will be able to add all the fields
you wish.
.. image:: media/generate_from_website06.png
:align: center
By default, any new contact form will send an email. You can switch to
lead/opportunity generation in *Change Form Parameters*.
.. note::
If the same visitor uses the contact form twice, the second
entry will be added to the first lead/opportunity in the chatter.
Generate leads instead of opportunities
=======================================
When using a contact form, you should use a qualification step
before assigning the form to the right sales people. To do so, activate *Leads*
in CRM settings and refer to :doc:`convert`.
.. |image0| image:: ./media/generate_from_website01.png
:width: 1.04401in
:height: 1.16146in
.. |image1| image:: ./media/generate_from_website02.png
:width: 1.43229in
:height: 1.16244in