[FIX] subscription: replace an admonition
with example
closes odoo/documentation#1502 Signed-off-by: Antoine Vandevenne (anv) <anv@odoo.com>
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@ -36,19 +36,19 @@ concepts to the proper understanding of the following reports:
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- **Revenue Churn**: It corresponds to the monthly recurring revenue loss rate.
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- **Revenue Churn**: It corresponds to the monthly recurring revenue loss rate.
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.. admonition::
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.. example::
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Let's imagine a 2$ increase in a subscription service.
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Let's imagine a 2$ increase in a subscription service.
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- We lost 3 customers out of the initial 20, which generates a **Logo Churn** of 15%.
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- We lost 3 customers out of the initial 20, which generates a **Logo Churn** of 15%.
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- | Therefore, the 56$ of MRR difference out of the initial 600$ causes a **Revenue Churn**
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- | Therefore, the 56$ of MRR difference out of the initial 600$ causes a **Revenue Churn**
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| of 9,33%.
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| of 9,33%.
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.. image:: media/difference-between-logo-churn-and-revenue-churn.png
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.. image:: media/difference-between-logo-churn-and-revenue-churn.png
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:align: center
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:align: center
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:alt: Difference between logo churn and revenue churn in Odoo Subscriptions
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:alt: Difference between logo churn and revenue churn in Odoo Subscriptions
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Reminder: even though they seem to evolve in the same direction most of the time, it might not
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Reminder: even though they seem to evolve in the same direction most of the time, it might
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be the case all the time.
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not be the case all the time.
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- **Customer Lifetime Value (CLV)**: Indicates how much revenue can be expected for a customer
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- **Customer Lifetime Value (CLV)**: Indicates how much revenue can be expected for a customer
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during his/her entire contract. This approach emphasizes the importance of customer retention,
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during his/her entire contract. This approach emphasizes the importance of customer retention,
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