375 lines
17 KiB
Plaintext
375 lines
17 KiB
Plaintext
# SOME DESCRIPTIVE TITLE.
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# Copyright (C) 2015-TODAY, Odoo S.A.
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# This file is distributed under the same license as the Odoo package.
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# FIRST AUTHOR <EMAIL@ADDRESS>, YEAR.
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#
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# Translators:
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# Jeffery CHEN Fan <jeffery9@gmail.com>, 2020
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# guohuadeng <guohuadeng@hotmail.com>, 2020
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# Datasource International <Hennessy@datasourcegroup.com>, 2020
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# Mandy Choy <mnc@odoo.com>, 2020
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#
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#, fuzzy
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msgid ""
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msgstr ""
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"Project-Id-Version: Odoo 13.0\n"
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"Report-Msgid-Bugs-To: \n"
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"POT-Creation-Date: 2020-09-22 16:26+0200\n"
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"PO-Revision-Date: 2020-09-22 14:42+0000\n"
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"Last-Translator: Mandy Choy <mnc@odoo.com>, 2020\n"
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"Language-Team: Chinese (China) (https://www.transifex.com/odoo/teams/41243/zh_CN/)\n"
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"MIME-Version: 1.0\n"
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"Content-Type: text/plain; charset=UTF-8\n"
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"Content-Transfer-Encoding: 8bit\n"
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"Language: zh_CN\n"
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"Plural-Forms: nplurals=1; plural=0;\n"
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#: ../../social_marketing.rst:5
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msgid "Social Marketing"
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msgstr "社交媒体营销"
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#: ../../social_marketing/overview.rst:3
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msgid "Overview"
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msgstr "概述"
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#: ../../social_marketing/overview/campaigns.rst:3
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msgid "Connecting to my Marketplace with Campaigns"
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msgstr "连接到我的电商平台和营销"
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#: ../../social_marketing/overview/campaigns.rst:5
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msgid ""
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"Whether your goal is to sell a new product, explain the value of your "
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"services or advertise your event, a campaign helps you to connect with your "
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"marketplace. They normally involve multiple channels, so it is fundamental "
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"to have a solution with which you can plan, execute, track, and analyze your"
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" content."
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msgstr ""
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"无论你的目标是销售新产品、介绍你的服务价值或为活动打广告，营销可帮助你建立与电商平台的连接。它们通常涉及多个渠道，因此采用的解决方案必须能够计划、执行、追踪和分析内容。"
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#: ../../social_marketing/overview/campaigns.rst:10
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msgid "Go to :menuselection:`Social Marketing --> Campaigns --> Create`."
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msgstr "前往 :menuselection:`社媒营销 --> 营销 --> 创建`。"
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#: ../../social_marketing/overview/campaigns.rst:16
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msgid ""
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"As you create content, tabs for that specific channel are shown. The "
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"overview of the campaign displays global metrics such as:"
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msgstr "当你创建内容时，页面将显示特定渠道的选项卡。营销概览显示以下全局指标，例如："
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#: ../../social_marketing/overview/campaigns.rst:19
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msgid ""
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"*Revenue*: number of users who, from a link in your content, finished a "
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"transaction (paid)."
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msgstr "*收入*：通过内容中的链接完成交易（已付费）的用户数量。"
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#: ../../social_marketing/overview/campaigns.rst:20
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msgid ""
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"*Quotations*: number of users who, from a link in your content, have started"
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" but not finished a transaction (did not pay)."
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msgstr "*报价*：通过内容中的链接已经开始但尚未完成交易（未付费）的用户数量。"
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#: ../../social_marketing/overview/campaigns.rst:22
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msgid ""
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"*Leads*: users who have filled out your contact form, from a link in your "
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"content."
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msgstr "*线索*：通过内容中的链接已填写联系表单的用户。"
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#: ../../social_marketing/overview/campaigns.rst:25
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msgid ""
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"To be able to *Send New Mailing*, make sure the feature is enabled in the "
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"*Email Marketing* application, under :menuselection:`Email Marketing --> "
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"Configuration --> Settings`. To be able to *Send SMS*, the *SMS Marketing* "
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"application must be installed on your database."
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msgstr ""
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"如要*发送新邮件*，确保在*邮件营销*应用程序下启动该功能，进入 :menuselection:`邮件营销 --> 配置 --> "
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"设置`。如要*发送短信*，必须在数据库上安装*短信营销*应用程序。"
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#: ../../social_marketing/overview/campaigns.rst:30
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msgid ""
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"*Social Marketing* works integrated with other applications such as *Sales*,"
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" *Invoicing*, *CRM* and *Website*."
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msgstr "*社媒营销*可与*销售*、*发票*、*CRM*和*网站*等其他应用程序集成。"
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#: ../../social_marketing/overview/campaigns.rst:34
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#: ../../social_marketing/overview/manage_social.rst:77
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msgid ":doc:`./push_notifications`"
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msgstr ":doc:`./push_notifications`"
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#: ../../social_marketing/overview/campaigns.rst:35
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#: ../../social_marketing/overview/push_notifications.rst:66
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msgid ":doc:`./manage_social`"
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msgstr ":doc:`./manage_social`"
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#: ../../social_marketing/overview/livechat.rst:3
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msgid "Interact with Customers and Visitors with Live Chat"
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msgstr "通过在线客服与客户和访问者互动"
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#: ../../social_marketing/overview/livechat.rst:5
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msgid ""
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"One of the ways you can build stronger relationships with your customers is "
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"by making yourself available through live chat. Live chats can have a big "
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"impact not just on your customer service, but also on sales performance, as "
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"it gives users a chance of having real-time, fast, and effective "
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"interaction."
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msgstr "与客户建立更强关系的途径之一是提供在线客服服务。在线客服对于客户服务和销售业绩都将产生重大影响，因为它提供了实时、快速、有效互动的机会。"
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#: ../../social_marketing/overview/livechat.rst:11
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msgid "Configuration"
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msgstr "基础配置"
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#: ../../social_marketing/overview/livechat.rst:13
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msgid ""
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"Go to :menuselection:`Website --> Configuration --> Settings --> Live Chat` "
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"select the appropriate channel, and set it up."
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msgstr "前往 :menuselection:`网站 --> 配置 --> 设置 --> 在线客服`并选择合适的渠道进行设置。"
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#: ../../social_marketing/overview/livechat.rst:20
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msgid ""
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"Under *Channel Rules*, choose when the chat pop-up appears, and an action "
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"for a given URL and/or country. Note that to take the country into account, "
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"GeoIP must be installed on your server."
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msgstr "在*频道规则*下，选择弹出聊天窗口的时机及给定URL和/或国家的操作。请注意，为了将国家纳入考量，必须在服务器上安装GeoIP。"
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#: ../../social_marketing/overview/livechat.rst:24
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msgid "The *Live Chat* application must be installed on your database."
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msgstr "必须在数据库上安装*在线客服*应用程序。"
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#: ../../social_marketing/overview/livechat.rst:27
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msgid "Monitor your visitors"
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msgstr "监测访问者"
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#: ../../social_marketing/overview/livechat.rst:29
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msgid ""
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"Under the *Visitors* menu, see the visitors that landed on one of your "
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":ref:`social_marketing/website_tracked_pages` online or offline."
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msgstr ""
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"在*访问者*菜单下，可以看到在线或离线登录:ref:`social_marketing/website_tracked_pages`的访问者。"
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#: ../../social_marketing/overview/livechat.rst:34
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msgid ""
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"You can send emails (if an email address has been saved), send SMSs (if a "
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"phone number has been saved), send a push notification (if the user has "
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"subscribed to it), and even send a live chat request that will be received "
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"by the user once they move to a tracked page."
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msgstr ""
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"你可发送邮件（如已保存邮件地址）、发送短信（如已保存电话号码）、发送推送通知（如用户已订阅），甚至发送实时聊天请求，用户移动到被追踪页面时即可收到该请求。"
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#: ../../social_marketing/overview/livechat.rst:36
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msgid ""
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"Open a record to see details including the visited pages, and the first and "
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"last date and time the user was connected."
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msgstr "打开记录，查看所有详情，包括已访问的页面，用户接入的首次和最后日期和时间。"
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#: ../../social_marketing/overview/livechat.rst:43
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msgid ""
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"Your online visitors will be authenticated if they are linked to a lead or "
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"an existing partner."
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msgstr "如果在线访问者关联到某条线索或现有合作伙伴，则将被识别出身份。"
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#: ../../social_marketing/overview/livechat.rst:44
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msgid ""
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"If you do not use the *Website* app, you can add a live chat widget to your "
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"own website."
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msgstr "如你不使用*网站*应用程序，则可在自己的网站上添加在线客服小工具。"
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#: ../../social_marketing/overview/livechat.rst:49
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msgid "Website’s tracked pages"
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msgstr "网站被追踪的页面"
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#: ../../social_marketing/overview/livechat.rst:51
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msgid ""
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"To define which pages are tracked, on the *Website* application, go to "
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":menuselection:`Website --> Configuration --> Pages` and enable the option "
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"*Track*, on the respective pages."
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msgstr ""
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"如要在*网站*应用程序中定义需追踪的页面，前往 :menuselection:`网站 --> 配置 --> 页面`并在各个页面启用*追踪*选项。"
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#: ../../social_marketing/overview/livechat.rst:60
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msgid ":doc:`../../livechat/overview/get_started`"
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msgstr ":doc:`../../livechat/overview/get_started`"
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#: ../../social_marketing/overview/manage_social.rst:3
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msgid "Manage Social Media Pages and Create Content"
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msgstr "管理社交媒体页面并创建内容"
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#: ../../social_marketing/overview/manage_social.rst:5
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msgid ""
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"Once you are present on social media platforms, it is important to keep them"
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" up-to-date. However, that might feel like a full-time job. Having a "
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"solution that allows you to create, schedule, keep track, engage with your "
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"audience and measure results saves you time and helps you to successfully "
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"execute your online strategy, from posts to results."
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msgstr ""
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"在你进入社交媒体平台后，必须保持更新。但是，这似乎需要全职工作。利用有效的解决方案创建、排期、追踪并与受众互动和测量结果可节约时间，帮助你成功执行在线策略。"
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#: ../../social_marketing/overview/manage_social.rst:12
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msgid "Add accounts and create your feed"
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msgstr "添加账户并创建供稿"
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#: ../../social_marketing/overview/manage_social.rst:14
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msgid ""
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"Click on *Add Stream* and grant the required permissions to add your "
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"accounts."
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msgstr "点击*添加流媒体*并授予规定权限，添加账户。"
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#: ../../social_marketing/overview/manage_social.rst:21
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msgid "You can link a Facebook page for which you are the admin."
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msgstr "你可关联自己是管理员的Facebook页面。"
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#: ../../social_marketing/overview/manage_social.rst:23
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msgid ""
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"You are then redirected to your *Feed* and a column with the publications is"
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" automatically added."
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msgstr "然后将你重定向到你的*供稿*，并自动添加带有发布内容的列。"
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#: ../../social_marketing/overview/manage_social.rst:25
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msgid ""
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"You can then add new accounts and/or streams, such as Facebook mentions, and"
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" customize your Kanban view."
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msgstr "然后，你可添加新账户和/或流媒体，如Facebook提及并自定义你的看板视图。"
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#: ../../social_marketing/overview/manage_social.rst:31
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msgid ""
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"Adding social media accounts to your feed will also link KPIs. To get "
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"redirected to the statistics page of the social account, click on "
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"*Insights*."
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msgstr "将社交媒体账户添加到供稿也会关联KPI。如要重定向到社交账户的统计页面，点击*洞察力*。"
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#: ../../social_marketing/overview/manage_social.rst:39
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msgid "Link a LinkedIn account"
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msgstr "关联LinkedIn账户"
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#: ../../social_marketing/overview/manage_social.rst:41
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msgid ""
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"Go to :menuselection:`Social Marketing --> Configuration --> Social Media`."
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msgstr "前往 :menuselection:`社媒营销 --> 配置 --> 社交媒体`。"
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#: ../../social_marketing/overview/manage_social.rst:48
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msgid ""
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"LinkedIn is in Beta Version, therefore, the feed is not available. Only the "
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"creation of content."
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msgstr "LinkedIn是Beta版本，因此供稿不可用。只能创建内容。"
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#: ../../social_marketing/overview/manage_social.rst:51
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msgid "Publish content"
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msgstr "发布内容"
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#: ../../social_marketing/overview/manage_social.rst:53
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msgid ""
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"Click on :menuselection:`Social Marketing --> Feed --> New Post`, or go to "
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":menuselection:`Social Marketing --> Posts → Create`."
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msgstr ""
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"点击 :menuselection:`社媒营销 --> 供稿 --> 新发帖`，或前往 :menuselection:`社媒营销 --> 发帖 → "
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"创建`。"
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#: ../../social_marketing/overview/manage_social.rst:60
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msgid "Choose to upload your post right away or to schedule it."
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msgstr "选择立即上传发帖或预约发帖时间。"
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#: ../../social_marketing/overview/manage_social.rst:61
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msgid "Saving your post will apply a draft status to it."
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msgstr "保存帖子，它将变为草稿状态。"
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#: ../../social_marketing/overview/manage_social.rst:64
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msgid "Overview and plan your posts with a calendar view"
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msgstr "通过日历视图概览并规划发帖"
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#: ../../social_marketing/overview/manage_social.rst:67
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msgid ""
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"Through the calendar view, besides having an overview of your planned day, "
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"week or month, also see your drafted, scheduled and published posts."
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msgstr "通过日历视图，不仅可以整体查看每日、每周或每月计划，还可查看已创建草稿、已排期和已发布的帖子。"
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#: ../../social_marketing/overview/manage_social.rst:68
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msgid "Drag and drop (scheduled posts) to change their scheduled date."
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msgstr "拖放（已排期帖子）并更改其安排的日期。"
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#: ../../social_marketing/overview/manage_social.rst:70
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msgid ""
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"Double-click on a date to create a post directly from the *Calendar view*, "
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"and click on an existing one to edit it."
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msgstr "双击日期并从*日历视图*中直接创建帖子，点击现有帖子并编辑。"
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#: ../../social_marketing/overview/manage_social.rst:78
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#: ../../social_marketing/overview/push_notifications.rst:67
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msgid ":doc:`./campaigns`"
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msgstr ":doc:`./campaigns`"
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#: ../../social_marketing/overview/manage_social.rst:79
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msgid ":doc:`./livechat`"
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msgstr ":doc:`./livechat`"
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#: ../../social_marketing/overview/push_notifications.rst:3
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msgid "Use Web Push Notifications"
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msgstr "使用网络推送通知"
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#: ../../social_marketing/overview/push_notifications.rst:5
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msgid ""
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"Web Push Notifications deliver messages to your user’s device without the "
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"need to be on your website, or for them to give personal information. They "
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"can be used to inform your users about news, articles and content posted, "
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"practical messages like traffic and weather updates, flight information, "
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"sales alerts, coupons, and product updates."
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msgstr ""
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"通过网络推送通知，用户不必在网站上或提供个人信息，你也能向用户设备发送消息。这项功能可用于通知用户发布的新闻、文章和内容，交通和天气、航班信息、销售提醒、优惠券、产品更新等实用信息。"
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#: ../../social_marketing/overview/push_notifications.rst:11
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msgid "Ask users for permission"
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msgstr "征求用户同意"
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#: ../../social_marketing/overview/push_notifications.rst:13
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msgid ""
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"In the *Website* application go to :menuselection:`Website --> Configuration"
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" --> Settings` and enable *Web Push Notifications*."
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msgstr "在*网站*应用程序中，前往 :menuselection:`网站 --> 配置 --> 设置`并启用*网站推送通知*。"
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#: ../../social_marketing/overview/push_notifications.rst:20
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msgid ""
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"Choose your message, icon, and delay time (which is the wait time for the "
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"permission request to be shown once the user lands on your page)."
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msgstr "选择你的信息、图标和延迟时间（指用户登录你的页面后显示同意信息的等待时间）。"
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#: ../../social_marketing/overview/push_notifications.rst:28
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msgid "Send notifications"
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msgstr "发送通知"
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#: ../../social_marketing/overview/push_notifications.rst:31
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msgid "Individually"
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msgstr "个人"
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#: ../../social_marketing/overview/push_notifications.rst:33
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msgid "You can send individual messages through the menu *Visitors*."
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msgstr "你可通过*访问者*菜单发送个别信息。"
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#: ../../social_marketing/overview/push_notifications.rst:40
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msgid "To a group"
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msgstr "群组"
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#: ../../social_marketing/overview/push_notifications.rst:42
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msgid ""
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"Target a bigger segment by selecting multiple visitors in the *View List* "
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"(e.g.: all visitors that visited your Homepage)."
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msgstr "在*查看列表*中选择多名访问者，即可面向更大的细分群体（例如，访问主页的所有访问者）。"
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#: ../../social_marketing/overview/push_notifications.rst:50
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msgid ""
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"Visitors records are kept under *Visitors* for a week, before getting "
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"archived."
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msgstr "访问者记录在*访问者*下保存一周，然后归档。"
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#: ../../social_marketing/overview/push_notifications.rst:53
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msgid "By rules"
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msgstr "按规则"
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#: ../../social_marketing/overview/push_notifications.rst:55
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msgid ""
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"Or go to :menuselection:`Social Marketing --> Posts --> Create`. Under *Web "
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"Notification options*, apply filters to send your message to the records "
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"that match the rules you set."
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msgstr ""
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"或前往 :menuselection:`社媒营销 --> 发帖 --> 创建`。在*网页通知选项*下，添加筛选条件，将信息发送给符合你所设置规则的记录。"
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#: ../../social_marketing/overview/push_notifications.rst:63
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msgid "The feature only works with Odoo Website application."
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msgstr "这项功能仅适用于Odoo网站应用程序。"
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